“Intellectual property should be treated as any other investment – it should be strategically protected, aligned and leveraged to maximize value and reduce risks across multiple markets.”

-Attorney Michael T. Fluhler

Michael is a leading intellectual property attorney and strategic business advisor in worldwide protection and monetization of innovation, technology and brands. He handles all types of business, litigation, transactional and branding matters with a focus on optimizing revenue generation, business relationships and company value. He has extensive experience in utility and design patents, trademarks, trade secrets, copyrights, data rights and know-how as well as business litigation and agreements. Michael helps clients leverage intellectual assets to maximize returns.

His intellectual property experience spans a variety of software, medical, mechanical, electrical, computer and smart technologies. Examples include medical devices, implants, instruments, engines, controls, vehicles, autonomous systems, artificial intelligence (AI), machine learning, robotics, sensors, automation, edge computing, virtual reality (VR), augmented reality (AR), cybersecurity, blockchain, internet of things (IoT), telecommunications, networks and computer-implemented systems.

Michael is mentor for “Financing Technology Commercialization: A Venture Capital Practicum” at the University of Michigan, chair of the High Tech Sector and Michigan Chapter for the Licensing Executives Society (LES), and vice-chair of the IP Transactions Committee for American Intellectual Property Association (AIPLA).

He has been recognized by Intellectual Asset Magazine (IAM) as one of the top 300 IP strategists worldwide, as a Rising Star in the top 2.5% of attorneys by Super Lawyers, and as one of the top 30 Up and Coming Lawyers by Michigan Lawyers Weekly.

Practice Areas

Patents
Trademarks
Copyrights
Technology and E-Commerce

Education

Chicago-Kent College of Law, JD, Intellectual Property Law Certificate

Purdue University, BS, Mechanical Engineering

Bar Admissions

U.S. Patent and Trademark Office
State Bar of Michigan
State Bar of Illinois

Honors & Awards

Super Lawyers Rising Stars – 2016-2020
IAM Strategy 300 Recognized Individual – 2016-2019
Michigan Lawyer’s Weekly Up & Coming Lawyer – 2015

Professional Affiliations & Credentials

American Intellectual Property Law Association (AIPLA)

Michigan Intellectual Property Law Association (MIPLA)

Licensing Executives Society (LES)

Association for Corporate Growth (ACG)

American Bar Association (ABA)

Detroit Economic Club (DEC)

Awards and Accolades